A focused strategic website review
Find the moments making potential customers hesitate.
Your website can look polished and still leave people uncertain. The Luna Trust Snapshot identifies where customer confidence may be weakening, and which three improvements deserve attention first.
Not sure what your website needs? Start with the Luna Trust Snapshot.
Already know you need a complete brand or website project? You can enquire directly.
What your customer is thinking
The quiet questions behind every enquiry that does not happen.
- Is this for someone like me?
- Can I trust this business?
- What makes it different?
- What am I actually getting?
- What happens after I enquire?
What Luna reviews
A focused review, against a clear framework.
- · Your homepage
- · One nominated service or offer page
- · Your primary enquiry path
- · Desktop and mobile experience
- · Trust, Relevance, Usability, Social Proof, Transparency
What you receive
A considered report you can actually act on.
- · Your personalised Luna TRUST Profile
- · A concise executive assessment
- · Five material observations
- · Three prioritised actions
- · Practical direction, not generic advice
- · A professionally designed PDF
- · One clarification email, up to three reasonable questions
Who it is for
- · Established service businesses
- · Functioning, live websites
- · Businesses with real customer experience
- · Services that require trust before someone enquires
- · Owners seeking clarity before a larger investment
What it is not
- · A full website audit
- · Technical SEO or analytics analysis
- · A formal accessibility or legal review
- · Full copywriting or implementation
- · A complete brand strategy
- · Suitable for pre-revenue or unfinished websites
Process
A simple four step path.
01
Reserve the Snapshot
Secure your place through Stripe. Payment is taken in full.
02
Complete the intake
Share your primary service, ideal customer and desired website action.
03
Luna reviews
We review the agreed customer journey against the TRUST framework.
04
Receive the report
Your completed report is delivered within five business days of receiving your intake.
Investment
AUD $295 founding
Standard price AUD $395 once the founding places are filled.
All prices are in Australian dollars and include GST.
- Payment in full at the time of reservation, processed securely through Stripe.
- Review scope: your homepage, one service or offer page, and the primary path from interest to enquiry.
- Your place is confirmed when payment is received. Your five-business-day delivery period begins once your completed intake form and required page links have been received.
- One clarification email, covering up to three reasonable questions.
- If you proceed with an approved Customer Confidence Roadmap within 14 days of receiving your Trust Snapshot, the Trust Snapshot fee will be credited toward the Roadmap.
FAQs
Common questions, answered plainly.
- Will you review my entire website?
- No. The Snapshot is a focused review of three pages, so the recommendations are specific and prioritised rather than generic.
- Will you rewrite my website?
- No. The Snapshot identifies the moments worth attention and gives you direction. Implementation is a separate engagement.
- Do we have a call?
- No call is required. The Snapshot is intentionally asynchronous so the work stays focused. You receive one clarification email covering up to three reasonable questions.
- Is it suitable while I am rebuilding?
- Yes, provided your current website is live and reflects the business. It is often the most useful moment to take stock before committing to a redesign.
- Is it suitable for ecommerce?
- It is not a full ecommerce CRO engagement. For a content or service-led site with a product layer, please get in touch first.
- Will it guarantee more enquiries?
- No responsible advisor can guarantee revenue or enquiry outcomes. The Snapshot is strategic and qualitative. It helps you act on the right things first.
- What happens after the Snapshot?
- Many owners act on the priorities themselves. Others move into a Customer Confidence Roadmap or focused implementation. If you proceed with an approved Customer Confidence Roadmap within 14 days of receiving your Trust Snapshot, the Trust Snapshot fee will be credited toward the Roadmap.
- What information do I provide?
- A short intake form covering your primary service, ideal customer, desired website action, and any context you want considered.
- When will I receive it?
- Within five business days from when your completed intake is received.